need and importance of consumer education
Answers
Customer education improves each customer's experience of the product, which in turn increases customer engagement with your brand. And of course, everyone engages more with brands they trust and enjoy. Through this increased engagement with the brand, customers will be more likely to renew or repurchase your product.
Answer: Traditionally, the subject matter taught in consumer education would be found under the label home economics. Beginning in the late 20th century, however, with the rise of consumerism, the need for an individual to manage a budget, make informed purchases, and save for the future have become paramount. The outcomes of consumer education include not only the improved understanding of consumer goods and services but also increased awareness of the consumer's rights in the consumer market and better capability to take actions to improve consumer well-being.[7]
Contents included in consumer education also vary from country to country. For instance, in the United Kingdom the focus is on the protection of children from the effects of exploitative consumer society, while in the Philippines the emphasis is more on issues related to the more immediate public interest (e.g. boiling water before drinking it, examining sugar for impurities)