। জনসাংখ্যিক আঁচনিৰ বিষয়ে কিয় অধ্যয়ন কৰিব লাগে আলােচনা কৰা
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Answer:
In the private sector (e.g., business) demographic information is equal to consumer information. Businesses use population characteristics, and demographic data to:
Identify profitable locations for goods and services
Selection of retail sites is usually based on population composition and the expected growth of its segments.
Perform production analysis
Determine characteristics of potential customers who may buy services or products. This analysis includes how the composition and location of the population are changing over time.
Develop advertising strategies
Marketing products to different segments of the population such as youth, baby boomers, elderly, high income, etc.
Perform strategic planning
Tracking the growth or decline of existing markets, finding new markets and determining what new or existing products are most likely to be successful among different population groups.
The private sector is basically concerned about the "demand" and "location" for products and services. The composition or characteristics of the population is used as indicators of purchasing behavior. The business community also uses population information including estimates of population growth to identify the most profitable locations for goods and services in the future.
Public Sector Planning
Planners in the public sector use demographic information and analysis to assist with a number of planning decisions as indicated below.
Planners use population information to determine the demand of services among different segments of the population. Demand is determined by the composition of the population and how it is changing over time — age-sex distribution, martial status, household types, occupation distribution, spatial distribution of the population, educational levels and income levels.
Planners also study the present and future composition of the population and its spatial distribution to identify the best locations to provide services to meet local needs.
Planners also examine population characteristics to determine the feasibility for new programs. A village may ask the government for a new school. Planners assess the age-sex distribution at present and in the future to determine whether or not its feasible to construct a new facility.
Planners are also concerned about the impact of new plans on population change. A new plan to promote rural industries can lead to population growth as new families move into the community for job opportunities. Housing and educational plans may need to be revised to meet the needs of new households that may move into the area.
Planners are also concerned about the impact of population growth on the ability to implement existing plans. Planners are interested in how changes in size, spatial distribution and composition will affect efforts to implement various types of plans — housing, social services, and infrastructure such as roads, water supply and electricity.
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2.3: Use of Demographic Analysis in the Planning Process
Demographic analysis is needed in all stages of the planning process for both new and revised plans. Population analysis is needed to identify problems and community needs, establish goals and objectives, assess alternative courses of action, allocate resources for plan implementation, and evaluate the ability of the plan to achieve goals and objectives.
Answer:
জনসাংখ্যিক আঁচনিৰ বিষয়ে কিয় অধ্যয়ন কৰিব লাগে