note making
The great evil of advertising is not that it is unproductive and wasteful, were il
with a horrid spreading mildew. It has tarnished Creation. What is sweet to any on
no worse than idleness. No, Advertising blasts everything that is good and beautiful
world ? Love ? Nature ? Art ? Language ? Youth ? Behold them all, yoked by adver
Aurora Dawn ! Has any of you enough of an ear for English to realise what ac
like the shriek of a bad hinge. But you are so numbed by habit that it conveys no ofle
with all you barbarities. Shakespeare used the rhyming of double' and 'bubble'
the language is that (trade) name ? Aurora is the dawn. The redundancy should assal
slightest sense of doing anything wrong. Should someone tell you that language is th
immortal lines in Macbeth. You use it to help sell your Dubl-Bubl Shampoo, and
_fire that lifts man above the animals and that you are smothering the flame in my
tare. You are staring. Let me tell you without images, then, that you are cheapenin
is ceasing to be an honest method of exchange, and that the people, not, knowing
Unsolved Passage 15
harness of commerce.
a radio commercial is meant to be a lie and the English in the President's speech
eith, will in the end fall into a paralysing scepticism in which all utterance will
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NOTE MAKING
EVIL EFFECTS OF ADVERTISING
- Advertising spreads horrid news.
- It has tarnished creation.
- It blasts every good and beautiful thing.
- Nobody realizes the bad hinge.
- Shakespeare controversy about the use of rhyming.
- Language used in Macbeth has immortal lines.
- Using Macbeth in selling a shampoo is bizarre.
- Without images, the essence gets destroyed.
- Radio commercial is designed to lie.
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