On social media platforms the engagement of consumers with social media content can be best analyzed by evaluating the number of __________ on the content page.
a.Impressions
b.Like, Share, Comments etc.
c.Product purchase
d.Brand page subscriptions
Answers
Answer:
On social media platforms the engagement of consumers with social media content can be best analyzed by evaluating the number of Like, Share, Comments etc
on the content
The correct answer is option (b) Like, Share, Comments etc.
On social media platforms the engagement of consumers with social media content can be best analyzed by evaluating the number of Like, Share, Comments etc on the content page.
The public's shares, likes, and comments on an online business' social media posts are used to gauge social media engagement. Although it doesn't always equate to revenue, engagement has historically been a common metric for assessing social media performance.
With more than 1.5 billion users per month, Facebook has become essential for both online and offline businesses. Return on investment for social media marketing initiatives is challenging, as engagement is a general indicator that does not indicate the proportion of users that make purchases.
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