one day sanjay was exploring the markets near his house and he noticed that one shop is selling his favourite shirt at 50% discount and the other shopkeeper is selling the same shirt under the scheme of buy one get one. what do you think is the best buy/selling from coustomer's point of view and seller points of view ?
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- From the point of view of the store-keeper, he derives more profits by selling the article using the ‘buy one get one free’ scheme.
- This ensures that he sells more units of the article, and generates more profit and keeps the revenue inflow.
- The main goal of a store if to get rid of the older stock so that he can buy newer stock. By implementing a B1G1 scheme, he can easily get rid of the older items and generate high profits,
- On the other hand, as a customer it is better to opt for the 50% off scheme, since you do not need to buy 2 units of the same article, when u need only one.
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