One of the disadvantages associated with radio as an advertising medium is that it
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The advantages of radio are that it is low cost, can target specific local audiences, ads can be placed quickly, can use sound, humor, and intimacy effectively. The disadvantages of using radio are that it has no visual element, a short exposure time and perishable message
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The advantages of radio are that it is low cost, can target specific local audiences, ads can be placed quickly, can use sound, humor, and intimacy effectively. The disadvantages of using radio are that it has no visual element, a short exposure time and perishable message
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