Pickrr has developed an online dashboard that can be used by businesses to quickly and easily ship orders across the country. This allows the user to choose from 12 different courier companies to ship, and they can even choose to ship at the least cost or ship with the lowest delivery time. Shipments done via Pickrr dashboard already cost less compared to directly approaching a courier company. The company has a small number of beta customers and is planning to charge a small subscription fee from every user when the dashboard is ramped up. How will you price the subscription, and design a sales strategy for this dashboard. Do make and state any assumptions necessary.
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Water pollution (or aquatic pollution) is the contamination of water bodies, usually as a result of human activities, in such a manner that negatively affects its legitimate uses.[1]: 6 Water pollution reduces the ability of the body of water to provide the ecosystem services that it would otherwise provide. Water bodies include for example lakes, rivers, oceans, aquifers, reservoirs and groundwater. Water pollution results when contaminants are introduced into these water bodies. For example, releasing inadequately treated wastewater into natural waters can lead to degradation of these aquatic ecosystems. All plants and organisms living in or being exposed to polluted water bodies can be impacted. The effects can damage individual species and impact the natural biological communities they are part of. Water pollution can also lead to water-borne diseases for people using polluted water for drinking, bathing, washing or irrigation.