Question

Please tell me U.S.P. of
Colgate, Pepsodent, Sensodyne, Aquafresh, Close-Up

Answer 1

USP is Unique Selling Proposition that differentiates one product or service from the other. It is a strong point that becomes identity of product or service in offering.

USP of required products is as under-

COLGATE: It provides protection against cavity where toothbrushes cannot reach. It provides total protection for 24 hours.

PEPSODENT: Its strong taste and teeth whitening property.

SENSODYNE: It provides protection against sensitive teeth. Be it any serious or mild both; it caters to both of these.

AQUAFRESH: Its feature of freshness. It provides freshness for 24 hours.

CLOSE-UP: Its gel like look. It is very refreshing.