potential satisfaction guaranteed
Answers
Explanation:
Product close-ups, size guides, augmented reality … No matter how much you help customers visualize your products, online shopping will always carry a certain amount of risk for consumers.
After all, they can’t touch, feel, and try on the products you’re selling.
That’s why there’s a greater chance that an online order won’t match their expectations or needs when compared to brick-and-mortar shops.
Addressing your consumers’ perceived risk will minimize their worries, and help them shop with more confidence.
And a solid satisfaction guarantee is a must to remove that risk.
Several studies showed that selling with a money back guarantee increases retail profits, and consumers take it as a signal for product quality.
How you frame and offer a guarantee can have a dramatic impact on your conversion rates, too.
So you can always go beyond generic money back guarantees and reassure your potential customers better.
Here are seven of the best e-commerce satisfaction guarantees we’ve seen and why they work so well.
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