Prepare a small report on ' Amul' (200 words)
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A report is as follows:
- AMUL is a 75 years old cooperative society. It has its headquarters based in Anand, Gujarat.
- It is managed collectively by the farmers of Gujarat. The farmers are members of the board and democratically vote for the head of the cooperative.
- The aim of AMUL was to provide good value for their products to the farmers and at the same time provide healthy nutritious milk products to the consumers.
- The success of AMUL is due to its strict quality checks on its products and good marketing strategy.
- AMUL has an important role in India`s white revolution which ultimately made India the largest milk-producing country in the world.
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