Price is the only element in the marketing mix that produces revenue, the other elements produce cost. Explain.
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Explanation:
The only marketing mix element that produces revenue ispricing, all other elements produce costs. Instead of setting a fixed price, companies employ a pricing structure for each product present in theirproduct range. Thereafter, they can change their prices as per the demand and supply in the market.
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The only marketing mix element that produces revenue is pricing, all other elements produce costs. Instead of setting a fixed price, companies employ a pricing structure for each product present in their product range. Thereafter, they can change their prices as per the demand and supply in the market.
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