Product policy of shoprite e.g packaging and trademark
Answers
Answered by
6
Answer:
Trademark Protection For Product Packaging. One of the ways that companies add to their brand recognition is by trademarking distinctive packaging for their products. ... Trademark protection can be sought on how the product packaging looks, also known as trade dress (e.g., a stylized soda bottle).
Answered by
9
Product policy of shoprite is to offer products at affordable prices for the customers with the help of their registered trademark and product packaging
Explanation:
- Shoprite offers products at affordable and competitive prices for the target segment of population for its customers. The product is promoted through advertising, sales promotion, product packaging and its registered trademark
- The registered trademark is a symbol that is used to convey to the public regarding the brand name or its logo with the product packaging and other marketing activities.
- The brand name on the packages is the slogan that is protected by a registered trademark within the country in which the goods are sold
To know more about product packaging
Difference between product packaging and product differentiation
https://brainly.in/question/2860850
Similar questions