project on advertising
1. introduction
2.meaning
3 .features
Answers
Explanation:
The modern age is an era of competition. To withstand competition manufacturers have to think of new and unfamiliar uses for their products or they have to find out new buyers for their products.
The modern age is an era of competition. To withstand competition manufacturers have to think of new and unfamiliar uses for their products or they have to find out new buyers for their products.To put it more clearly demand creation is as important as meeting existing demand. For demand creation what is more important is advertisement.
The modern age is an era of competition. To withstand competition manufacturers have to think of new and unfamiliar uses for their products or they have to find out new buyers for their products.To put it more clearly demand creation is as important as meeting existing demand. For demand creation what is more important is advertisement.ADVERTISEMENTS:
The modern age is an era of competition. To withstand competition manufacturers have to think of new and unfamiliar uses for their products or they have to find out new buyers for their products.To put it more clearly demand creation is as important as meeting existing demand. For demand creation what is more important is advertisement.ADVERTISEMENTS:
The modern age is an era of competition. To withstand competition manufacturers have to think of new and unfamiliar uses for their products or they have to find out new buyers for their products.To put it more clearly demand creation is as important as meeting existing demand. For demand creation what is more important is advertisement.ADVERTISEMENTS: Advertisements could do wonders if they are properly done. The patent medicine people were the first to prove what advertisement could do. They sold “Rivers of tonics and mountains of pills.”
The modern age is an era of competition. To withstand competition manufacturers have to think of new and unfamiliar uses for their products or they have to find out new buyers for their products.To put it more clearly demand creation is as important as meeting existing demand. For demand creation what is more important is advertisement.ADVERTISEMENTS: Advertisements could do wonders if they are properly done. The patent medicine people were the first to prove what advertisement could do. They sold “Rivers of tonics and mountains of pills.”Advertising is that activity by which visual or oral messages are addressed to the general public. Its purpose is to inform or influence them in order to increase the sales of the advertiser. It is done with a view to selling the goods or services, offered by the advertiser. It may also draw the readers or viewers to act favourably towards the idea. It is paid for by a seller (sponsor).
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From the above definitions, it is stated that:
(a) Advertisement is a message to large groups.
(b) It is the form of non-personal message/communication.
ADVERTISEMENTS:
(c) It persuades the general public to purchase the goods or services advertised.
(d) It is paid for by an advertiser to publisher.
(e) Advertising messages are identified with the advertiser.
Advertisement is most widely used method for promotion of products and services. It is used by all type of organizations including government and non-government organizations. Advertising is a good way to communicate information related to offerings by organizations. With popularity of mass media like satellite television, cable network, internet, print media etc. the scope and importance of advertising is increasing day by day. Companies are having a huge budget for advertising.
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