Project organisations adopt the basis of _________ departmentatio
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Question:
What are the different basis of departmentation?
Answer:
- Departmentation by Function.
- Departmentation by Product
- Departmentation by Territory
- Departmentation by Customers
Explanation:
- Similar activities of the company are grouped into major departments or departments under the executive officers reporting to the chief executive officer. This departmentation is the most common basis for organizing activities and exists to some extent in every organization.
- Splitting by product is most appropriate in multi-product organizations. Here the activities are grouped by product or product line. All features related to a particular product are purchased together under the Product Manager umbrella.
- This departmentation Suitable for organizations with large geographic markets, such as pharmaceuticals, banking, consumer goods, insurance, and railways. Here, the market is divided into sales areas and a manager is assigned to each area. Territories are sometimes called districts, departments, or regions.
- This type of classification is adopted by companies that provide professional services. Marketing efforts are often divided into several parts to accommodate the heterogeneous buyer groups in the market. Such groups are suitable for organizations that serve multiple segments, such as: Pharmaceutical companies that supply products to institutional purchasers, such as hospitals and government agencies, and non-institutional purchasers, such as wholesalers and retail pharmacies.
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Answered by
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Answer:
- Departmentation by Function.
- Departmentation by Product
- Departmentation by Territory
- Departmentation by Customers
Explanation:
- Similar firm activities are divided into key departments or departments run by senior officers who report to the CEO. Every organisation has some degree of this departmentation, which is the most typical basis for organising activities.
- In multi-product enterprises, splitting by product is ideal. The activities in this section are divided by product or product line. Under the Product Manager category, all features associated with a specific product are purchased collectively.
- This area is appropriate for businesses that serve broad geographic markets, as those in the pharmaceutical, banking, retail, insurance, and rail industries. Here, a manager is tasked with overseeing each of the market's sales zones. Regions, departments, and districts are other names for territories.
- Companies that offer professional services typically use this classification system. To cater to the diverse customer groups in the market, marketing efforts are sometimes split into multiple components. Such groupings are appropriate for businesses that cater to many market segments, such as pharmaceutical firms that sell to both institutional and non-institutional customers, including wholesalers and retail pharmacies as well as hospitals and government institutions.
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