Question

Q:-1 Which of the following is/are the objective(s) of advertising ?

(a) To encourage people to buy the product...

(b) To differentiate the product from other competitive goods...

(c) To keep the organisation in people's eye...

(d) All of these...
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Answer 1

Answer:

All of these

Explanation:

All these factors are the obective of advertising

Answer 2

Advertisement is a very important marketing function having multiple objectives.

Explanation:

1. Marketing refers to all the activities done by a business organisation to spread the information about the product and increase its sales.
2. Advertisement is the most common marketing strategy used by business firms.
3. It has various objectives such as creating demand for the product, differentiating the products of one brand from other brand, keeping the organisation in public’s eyes, etc.
4. Therefore, all the given options are correct.