Q. 12. Over the years, e-business in our country has witnessed tremendous growth due to several reasons. There is significant improvement in the Information Technology infrastructure over the last decade as the Government has taken important steps in high-speed Internet connectivity. As a result, the broadband networks have not only become better but also more affordable. Additionally, Government is trying to make rural India connected through broadband – a great possibility for e- business to expand the retail market by reaching out to the most remote rural customer. Another catalyst strengthening the e-business segment is the country’s favourable demography. It has more than 50% of its population below the age of 25 and more than 65% below the age of 35. It is expected that, in the year 2020, the average age of an Indian will be 29 years, compared to 37 for China and 48 for Japan, this promises for phenomenal increase in e-business. Moreover, the penetration of the smart phone in a large section of the population has aptly addressed the problem of compute illiteracy. Not with standing the fact that consumers also prefer e-business due to multiple factors like convenience, time etc. Identify and explain the various dimensions of business environment being referred to in the above case.
Answers
Answer:
Business Environment
Explanation:
Dimensions or the factors constituting the business environment include :-
1)Political - The politics plays a major role in the success of a business.The policies and guidelines of the ruling political parties plays a major role in the future of a business.
2)Social - This Business Dimension refers to the social environment of a business.The literacy rate and demand of a product.The business must promote the need of the product that they are offering.
3)Technological - Since the past few years there has been a drastic change in the literacy rate of India.People are becoming more educated and techno savvy.They are now more open to buy and sale products online with the help of ecommerce website and other social media websites and apps are helping us with the rise in business.Technology is the easiest way to promote and market a product.
4)Legal - The legal factors involve the procedures that help to legalize a business.
5) Economic factors - These dimensions involve the sources of capital of a company.Whether a company will take a bank loan or adopt other sources of finances for its business.
These are the dimensions of the Business Environment which are considered important for taking decisions and for improving the operations of a firm.