Question

Q.13. Shine cosmetics has been producing various cosmetics products and has attained a prominent
position in the cosmetics market. It has come to this position by analysing the needs of customers
before other cosmetic did it and by providing new and improved products to its customers. It has
procured best of technology from Japan and keep its processes up-to-date. Whenever a better
technique is brought about in the field, it is adopted by the company,
It's top level managers are quite aware and alert about external environment changes and
incorporate them in the working of the company in a timely manner.
In the light of the above case, explain the importance of business environment.
(6)​

Answer 1

Answer:yes it true

Explanation:

I can't tell that

Answer 2

Answer:

hope it helps you!!

Explanation:

cosmetics and enjoying a predominant position in the industry has grown in size. Its business was very good till 1991. But after that new liberalized environment has seen the entry of many MNCs. In this sector with the result that market share of XYZ has declined. The company followed a very centralised business model with directors and divisional heads making even minor decisions.