Q.3.B) Specify whether the following statement is true or false.
b) Brainstorming session require so less space.
Answers
Answer:
true..................................
Answer:
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What is brainstorming and how does it work?
Brainstorming is a very common group method for finding new ideas, which is based on spontaneity and unfiltered creativity. Training the human brain to trigger a “storm of ideas” and to subsequently put those ideas on paper is the fundamental concept of brainstorming, which was formulated by the American author Alex F. Osborn in 1939 and further developed by management theoretician Charles Hutchison Clark. All brainstorming methods aim to collect raw ideas in a quick fashion, whereby participants are asked to simply express their ideas out loud.
Definition: Brainstorming
Brainstorming is a method of finding new, raw ideas by group members, which are firstly collected without any prejudice or any special order and then assessed and evaluated one by one.
As a discipline, brainstorming encompasses various different forms, stages, aspects, and dynamics. As soon as you learn more about brainstorming techniques and their respective advantages and disadvantages, your next brainstorming sessions will begin to have bigger and better effects. What makes the concept of brainstorming so appealing is that it does not entail any complicated rules. However, not all brainstorming sessions automatically end with all members collaborating successfully. Read on to find out what rules and aspects are connected to a good brainstorm, what techniques pay off, and how you can prepare yourself to carry out brainstorming sessions in the best possible way.
Contents
The 4 main rules of any brainstorm
Step-by-step guide: how to carry out brainstorming sessions
Brainstorming variants
Brainstorming and its scope of application
The 4 main rules of any brainstorm
Quantity over quality: Brainstorming is all about collecting large amounts of ideas. One of the collected ideas should be then deemed as the most appropriate for whatever project or any other group-oriented endeavor that the brainstorming members are pursuing. The constant flow of ideas is therefore key to this concept, even if most of the ideas are either nonsensical or simply weak, as they can be later contrasted with good ideas and eliminated from the process. Team members must therefore rest assured that each one of their small contributions is recorded.
No criticism, arguing, or negative comments during the sessions: To make sure that the flow of ideas is not disturbed, does not break down in any way, or that it simply does not come to a halt, the above rule must also be put into practice. In other words, contributions should only contain new ideas. Any other content should be pointed out in the subsequent evaluation of ideas.
Complete log of all ideas: It is only upon recording all ideas that one can guarantee an unfiltered brainstorming session, which can then move onto its next phase – namely evaluating the collected ideas. What is important here is to determine who is going to be the host of the brainstorm, i.e. the recorder of ideas. This person should hold back from any contributions during the sessions. If ideas are disregarded and not written down, participants might often feel demotivated.
Think outside the box and inspire each other: Thoughthe so-called “storm of ideas” usually constitutes a collection of conceptually unconnected ideas, nothing should stand in the way of taking up a thought that has already been mentioned, as it can be developed into a completely new idea. Brainstorming usually entails its own form of group dynamics, which leads to ideas being pushed to one specific conceptual sphere or condensed to a single strand of ideas during one brainstorm session. Participants should neither shy away from developing ideas, nor from mentioning ideas which lead to a completely new conceptual direction. Both the former and the latter intensify brainstorming as a group technique and often result in positive outcomes.
Step-by-step guide: how to carry out brainstorming sessions
Brainstorming is characterized by its minimalist planning process as well as minimalist mid-session procedures. Having said that, you, as the host of the discussion, may contribute favorably to the end result of the sessions by implementing several measures. For every good brainstorm, there is always a good host (who is less active than the participants of the discussion but by no means less prepared).
An example of a brainstorming session
An optimal brainstorming session usually takes place among open and diverse team members. Each idea is taken into account by the host while participants interchange comments.
Preparing for a brainstorm
Each brainstorming session will vary from group to group and you, as the host, must plan each session separately. If needed, answer the following questions with the help of your co-workers: