Q1: University of Agriculture wants to purchase multimedia for their classes which could help them to better serve their student now discuss following I. Discuss why university is treated as business buyers II. Discuss type of buying situation for university (straight re-buy, modify buy or new task) III. Discuss who will be the participant in this buying and also discuss each role in detail (initiator, influencer) IV. Discuss each step of business buying process as given below for university • Q1: University of Agriculture wants to purchase multimedia for their classes which could help them to better serve their student now discuss following I. Discuss why university is treated as business buyers II. Discuss type of buying situation for university (straight re-buy, modify buy or new task) III. Discuss who will be the participant in this buying and also discuss each role in detail (initiator, influencer) IV. Discuss each step of business buying procness as given below for universitynhi
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Any kind of operation that involves buying or selling is said to be in the field of business. A university like other operations has to buy a lot of things to keep up their setup. The university will be in a position of straight buying where its IT department will be directly involved in purchasing. The initiator will be IT department where the management has to approve its cost before the purchase can be done
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