Question

Q2.What are the reasons for dissonance in the minds of the consumers? How would an organization use the theory of Marketing to regain the confidence of the consumers?

Answer 1

hope it helps u!!!!!.............

Answer 2

Dissonance from the consumers is an act of the consumers loosing confidence with products offered by any given organization. The consumers confidence may be due to the following reasons; If the organization product is not of the expected quality. This may be due to supply of counterfeit or products that are below the required standard. The organization should improve the quality of their services and products in order to gain their initial confidence from their consumers.

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