Question

Q3. Describe the role of mass communication in India?
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Answer 1

Answer:

(i) Mass communication provides entertainment.  (ii) Creates awareness among people about various national programmes and policies. It includes radio, television, newspapers, magazines, books and films.  (iii) All India Radio (Akashwani) broadcasts a variety of programmes in national, regional and local languages  (iv) Doordarshan broadcasts programmes of entertainment, educational, sports, etc. for people of different age groups.  (v) India publishes a large number of newspapers and periodicals