Read the following case study of an Shri Jhunjhunwala and write down the values that can help him to bring a positive change and sustain growth in the enterprising world?
Shri Jhunjhunwala is an Entrepreneur Shri Jhunjhunwala of Varanasi is a businessman engaged in the production of "Jhula Vanaspati". He started his business career from a humble beginning. He had a small retail shop of oil and ghee. His earning was limited and not sufficient to meet the needs of his family. He started looking for an opportunity to earn more. One of his relatives owned an oil factory which was running at a loss. The relative was willing to sell it. Jhunjhunwala thought he can run the factory and earn profit out of it. He bought his relative’s factory. The factory took a new birth and today it is earning huge profit. "Jhula Vanaspati" is now a reputed brand of ghee in that part of the country. He says business is an opportunity, it involves risk and it is a challenge.
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1. Adaptability: It is the ability to adjust to new situations-and find creative solutions to problems. 2. Opportunity: It means a chance to do something new. When his problem is solved by him in a challenging way, he find opportunities. 3. Competitiveness: It also implies that competition is perceived as a challenge which motivates the entrepreneur to strive harder. The advertisements that we see in newspapers, journals and on TV will indicate the continuous competition among entrepreneurs and how they constantly strive to maintain their competitive edge. For a successful entrepreneur competition is a tonic for further growth. 4. Confidence: Self-belief is a very important trait of all successful entrepreneurs. They strongly believe that they can do what they set out to do. 5. Dedication: All successful entrepreneurs are consumed by a goal or purpose. As project champions they are dedicated to fulfillment of their vision. 6. Vision and Drive: The ability to see the end results of one’s goals while working to achieve them and the desire to work hard to accomplish one’s goals are other important traits of successful entrepreneurs. 7. Honesty: A successful entrepreneur is invariably honest. Contrary to popular beliefs all great entrepreneurs have always had the commitment to tell the truth and deal with people fairly. It is one trait that guarantees sustainable