Question

Read the following quote from a commercial for a locally owned company, and then determine what type of rhetorical appeal is being used.

"Our expertise in roofing contracting is evidenced not only by our 50 years in the business and our staff of qualified technicians, but in the decades of satisfied customers who have come to expect nothing but the best."

Question 3 options:

a) ethos


b) pathos


c) logos


d) all of the above

Answer 1

The following passage is an example of logos as it expresses about the spirits of a company which says that it is best in their field and their customers is their main evidence of their sayings.

Answer 2

Explanation:

Our expertise in roofing contracting is evidenced not only by our 50 years in the business and our staff of qualified technicians, but in the decades of satisfied customers who have come to expect nothing but the best.” In this statement, the type of rhetorical approach that is used is logos. There are different kinds of rhetorical approach such as ethos, pathos , logos etc.