Recently, Saffola Oats has launched Oats with two new variants,
Saffola Masala Oats with Italian and Chinese flavour in order to
increase its market share. The USP is to deep dive into ethnic recipes
across the country and make them easily available. It is coming up
with traditional food with contemporary taste and look. It has
deepened its supply chain and distribution system. The company
launched Ad campaign themed ‘The Smarter Way To Stay Fit’. The
idea was to create a simple and healthy way to live life. The shape ofthe pack is user friendly where one follows the instructions and can
enjoy the flavors of Italy and China with goodness of Oats. The pack
is a real tool of communication. The brand claims to have no
preservatives and no colour in the variants.
On the basis of the given information about Saffola Oats, answer the
following questions:
a) Name and explain the element of marketing mix not
highlighted in the above case.
b) Discuss the factors to be considered for taking decision
about the element of marketing mix.
Answers
Answered by
5
Answer:
so long its a question i liked a
Answered by
2
Answer:
for me black is not dark,its poetic.
I don't think of Gothic I think of classic
- it's a big difference
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