Question

Relationship marketing is more effective than traditional marketing explain

Answer 1

Marketing is all those activities which help in the sale of the product . Traditionally there wasn't any competition between sellers as they were a few . Now almost every product has plenty of sellers . So competition creates Innovative ideas of marketing .

Now relationship marketing is where you make good contacts with the buyers and make em Happy producing the requested goods. It's more effective than normal advertising.

Example- After written test there is an interview taken to know the person face to face rather than judging by data.

It's. Human nature after all