Reminder advertisements are especially effective for products in which stage of the product life cycle
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Usually there are 4 stages of product life cycle
they are
Introduction
Growth
Maturity
And decline.
Remainder ads means the products which have already been introduced and been invested and are used only to remainder and increase their sales.
So this comes under the stage growth.
It can also come under maturity depending upon the time when the product has been introduced
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