Report on development of hotel business in Digha
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It is summer and soon the schools across the state would close down for their summer vacations. This itself would bring about a huge upsurge in travel throughout West Bengal, especially in Kolkata and the surrounding places. Bengalis traditionally have been known to be travel enthusiasts. Being in the hospitality business since long we thought we would try to analyze the current travel trends for West Bengal and this part of the country. So in this blog, we would explore the current travel trends and the hotel industry size in Digha.
Digha : An all time favourite place for tourists
Be it summer, winter or monsoon, Digha has always been the favourite tourist destination for all. The reasons for its popularity are many. These include its proximity to Kolkata, the fact that it can easily be reached and ideal for quick getaway holiday breaks. However, in recent time the tourism department of West Bengal has taken many steps to boost tourism in the state. The latest being the initiative to boost Swabujdip in Bankura district as an eco-tourist hub. Bengalis love travelling and could almost travel to any tourist destination and you would Bengali travelers there. Tourism officials of the state are of the opinion that there has been a slight shift in trend for Bengali travelers. They feel that the Bengali travelers of today prefer to go to nearby places for holiday breaks instead of far off places.
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