Role of Marketing: any 5
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4
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1. Efficiency of marketing reduces the cost of distribution of products in turn improves the income of people
2. Helps to increase exports and foreign exchange of a nation.
3. Generates employment
4. Improves the standard of living of the people.
5. Integrates different sectors of economy like agriculture, industry etc.
6. Eliminates social evils like insanitation, illiteracy, drinking, gambling etc.
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product , price , place , people and promotion
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