Social Sciences, asked by noorkhadija611, 1 year ago

role of media in making people brand conscious???​

Answers

Answered by prachi4848
0

Answer:

hey mate here's your ans

Explanation:

Social media is used to gain the attention and involvement of consumers by many

brands around the world (Graves 2016). According to Celaya (2008, 85-88), when

companies include social media programs in their marketing, the main return they

are looking for is to improve the interaction with their clients and to increase their

sales. In addition to this, social media has many uses in branding. According to

Pozin (2014, 2), social media is important for “branding, acquisition, and retention”.

The importance of including a social media in branding strategy is the fact that the

amount of active social media users is already large and growing. Through the in-

troduction of smartphones, social media has become mobile and ever-present, mak-

ing presence on social media important to brands.

Some of the most important aspects of social media from a branding and marketing

perspective, are that the users are in control of the content they view, share, create,

or comment on, and marketing efforts are inexpensive, highly measurable and tar-

getable in comparison to traditional media.

However, this does not mean imply that advertising on traditional media is outdated.

Instead, traditional media and online media such as social networks should be used

as mutually supporting channels in marketing campaigns. One of the benefits of

traditional mass media come from its effectiveness in creating brand awareness fast

in the general audience.

hope it helps

plz mark the brainliest

Answered by gratefuljarette
0

Role of media:

  • Media plays an important role in making people brand conscious by the attention and involvement of consumers. Media provides an influential platform to maintain customer relationships for brands.
  • It builds up brand awareness by enabling engagement with each customer by various means of conversation then retargeting them and by ads. They help in promoting the contents by pushing brands to come out of their blogs and videos while social sharing plays an important in extending their reach.
  • Visuals make appealing connectivity along with it this provides consistent marketing by paid ads campaigns.

Learn more about media

What are the different means of print and electronic media

https://brainly.in/question/5447035

Why is media considered as the fourth organ of Indian democracy

https://brainly.in/question/1947753

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