Role of wholesaler in promoting tourism products
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Wholesaler are companies that supply retail travel agent with tour packages and accommodation to sell to consumers.
Tour wholesalers package products together. They are able to achieve lower prices because of the volume of the business and the exposure they generate.
International based wholesalers handle booking arrangement with tour, activity and accommodation providers.
Wholesalers create packages with complementary tourism products ( flights, accommodation, tours and attractions ) these all they do to appeal to individual markets and also promote accordingly via their website, in their brochure and frequently also through marketing communications channels.
Tour wholesalers package products together. They are able to achieve lower prices because of the volume of the business and the exposure they generate.
International based wholesalers handle booking arrangement with tour, activity and accommodation providers.
Wholesalers create packages with complementary tourism products ( flights, accommodation, tours and attractions ) these all they do to appeal to individual markets and also promote accordingly via their website, in their brochure and frequently also through marketing communications channels.
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