Safeguard unique selling proposition?
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Here are a few particularly great examples of Unique Selling Propositions.
- Avis. “We're number two. ...
- FedEx Corporation. “When it absolutely, positively has to be there overnight.” ...
- M&Ms. “The milk chocolate melts in your mouth, not in your hand.” ...
- DeBeers. “A diamond is forever.” ...
- Domino's Pizza.
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