sale of a product amounts to 200 units per month at rupees 10 per unit. Picsart overhead cost is rupees 400 per month and variable cost is rupees 6 per unit. There is a proposal to reduce prices by 10 % calculate present and future PV ratio
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present p/v ratio
contribution=sales -variable =10-6=4
p/vratio =contribution/sales *100
4/10*100=40%
therefore if price is reduced
New sales 9
p/v ratio=3/9*100=33.333%
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