Scope, need and importance of research methodology
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Importance of Research Methodology
Its significance lies in solving various planning and operational problems. It aids in decision making. It involves the study of cause and effect relationships between various variables and helps to identify behaviour/patterns/trends in certain variables
The scope of research methodology are as follows:-
1. Marketting research
2. For making government policy
3. Operational research
4. Motivational researh
5. Stimulation research
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