Score:
Direction: Understand the following concept
Build a hypothesis: why do you think network executives choose to air a program of this genre at this particular
time of the day?
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Broadcast Programming - In order to broadcast programming and be applicable in every region, networks need to have strong relationships with providers.
Explanation:
Broadcast programming
In order to broadcast programming and be applicable in every region, networks need to have strong relationships with providers (cable, satellite, and telecommunications companies such as Comcast, DirecTV, and the AT&T U-verse). Networks depend on providers to carry their programming, while carriers depend on networks to authorize signals for transmission.
In addition, some major media networks own and operate local TV stations that broadcast their programming. Other independently run local TV stations are called affiliates.
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