Question

Should he consider paid online advertising as the sole means of promoting his business online?

Answer 1

advertisements are things for eg people like to advertise so they will get profit of selling
yes If some one promotes his business for example ram want to sell bike so he will advertise the product could reach to people so any one could buy it at per as rate on it .
if any one gets profits using this or getting this is sure it a kind of promoting his business
hope u got it.

Answer 2

it's false friend ..

hope this may help u and be the brainliest ..