Question

Situation in which company is making more sales with its existing product is classified as

Answer 1

In American have more salas

Answer 2

The situation in which company is making more sales with its existing product is classified as MARKET PENETRATION.

Market penetration is actually was first devised and also published by H Igor Ansoff as The Ansoff Matrix in the Harvard Business Review in the year 1957.

The article was titled ‘Strategies for Diversification’.

The strategy is all about selling current and existing products or services into the existing market.