Business Studies, asked by shettyswathi726, 1 month ago

Slage-1
Discuss how companies can react to the marketing
environment.​

Answers

Answered by dayavaish1981
1

According to Philip Kotler, marketing environment refers to “external factors and forces that affect the company's ability to develop and maintain successful transactions and relationships with its target customers”. ... Marketing can be seen as a system which must respond to environmental change.

Similar questions