Sparkle Chemicals Works Ltd., Manufactures detergent powder and bathing
soaps. The company decides to enter into construction business. The
company has a competent top management who know there are various
challenges in the new industry in which they are stepping into. Still the top
managers don't put in the needed efforts in planning the diversification.
Advice the top managers why they should out in the required effort towards
planning before taking the decision further? identify the the steps of planning process
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Sparkle Chemicals Works Ltd., Manufactures detergent powder and bathing
soaps. The company decides to enter into construction business. The
company has a competent top management who know there are various
challenges in the new industry in which they are stepping into. Still the top
managers don't put in the needed efforts in planning the diversification.
Advice the top managers why they should out in the required effort towars.
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