stages of prmosion explen
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Explanation: The promotion is a business activity a form of communication and that has four basic types as Advertising, Sales Promotion, Personal Selling, and Publicity is used to inform and, persuade, or remind.
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The stages of promotion in business
Explanation:
- The promotion is a business activity a form of communication and that has four basic types as Advertising, Sales Promotion, Personal Selling, and Publicity is used to inform and, persuade, or remind.
- The first step in the promotion is to establish the objective or aim of the promotion as they are varied across the market and should n=meet the targeted customers.
- The second step is the selection of the tool for promotion, the costs, and effectiveness every tool should be checked with regard to the objectives in the target market.
- The third step is the planning of the promotion programs, this includes the designing and it includes the size of the incentive, the rules for eligibility along with the overall budget, etc.
- The fourth part is the pretesting which includes making sure that the problems are discovered and fixed.
- The fifth is the implementation phase, this includes the time factors and last is the evaluation phases, that states the need to assess and justify the above stages.
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