State the main factors affecting the choice of distribution channels.
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5 Important Factors Affecting the Choice of Channels of Distribution by the Manufacturer
Unit Value of the Product: ...
Standardised or Customised Product: ...
Perishability: ...
Technical Nature: ...
Number of Buyers: ...
Types of Buyers: ...
Buying Habits: ...
Buying Quantity:
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Heya Mate..........
Important factors affecting the choice of channels of distribution by the manufacturer are:
(A) Considerations Related to Product.
- Unit Value of the Product
- Standardised or Customised Product
- Perishability
- Technical Nature
(B) Considerations Related to Market.
Hope this will help you.......
- Market considerations are given below
- Number of Buyers
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