Question

Steven is an advertising executive at a large auto parts company. He uses his google ads recommendations page to help him with strategies to optimize his google search ads campaigns. One reason steven values the optimization score is because it makes it possible for him to do what?

Answer 1

Answer:

One reason that Steven values the optimization score is because it helps him to do the following:

1. He can use the recommendations from the Google Ads across multiple layers while applying them for his advertising strategy.

2. He can use and focus on specific keywords pertaining to his ad

3. He can expand the daily update frequency and use it for his ad campaigns.

4. He can keep abreast of the general trends in the market and use them to strategise and plan accordingly.  

Explanation:

Answer 2

Explanation:

Jose has a limited Goo gle Ads budget, and his ads aren't showing as often as he wants. How might he improve results without spending more money on the campaigns limited by budget? The correct answer is: Slightly lower bids.