Question

Study any existing functional strategy for a medium scale organisation with respect to its marketing , finance , human resources, production , purchase and find the problems in the existing strategies

Answer 1

$\huge\mathscr\red{Hey \: Mate}$

✒A marketing plan is a written document that details the necessary actions to achieve one or more marketing objectives. It can be for a product or Service (economics)|service, a brand, or a product line. Marketing plans cover between one and five years.

✒A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well-written marketing plan. While a marketing plan contains a list of actions, a marketing plan without a sound strategic foundation is of little use.

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