Question

study the working of FMCG (fast moving consumers goods) industry in India- take any 4 firms of the industry and group them according to their objectives (profit/non-profit making)

Answer 1

Explanation:

The fast-moving consumer goods (FMCG) industry or consumer packaged goods (CPG) industry is mainly responsible for producing, distributing and marketing fast-moving consumer goods. The FMCG industry is the fourth largest sector in the Indian economy.[1] Household and personal care products accounts for 50% of the sales in the industry, healthcare accounts for 31-32% and food and beverage accounts for the remaining 18-19%.