Suggest ways how the Government could ensure the development of tourism in the northern areas of Pakistan
Answers
Pakistan is a federation of four provinces, a capital territory and a group of federally administered tribal areas. The government of Pakistan exercises de facto jurisdiction over the Pakistan stern parts of the disputed Kashmir region,[6] organized as two separate political entities (Azad Kashmir and Gilgit-Baltistan). Prior to 2001, the sub-provincial tier of government was composed of 26 divisions with two further tiers (districts and tehsils) administered directly from the provincial level.
Pakistan is a multilingual country with more than sixty languages being spoken. English is the official language of Pakistan and used in official business, government, and legal contracts, [29] while Urdu is the national language.
Pakistan is a great place for tourism as it has the most appealing and breathtaking views of mountains, plateaus and deserts. It has the high potential to attract a large number of foreign tourists, along with that, Pakistan Tourism Development Corporation (PTDC) had set up 27 motels and 3 restaurants for the convienience of these foreign tourists, PTDC need to intensify their marketing ability in order to attract tourists from countries like, China, Middle East Korea, Japan, and many other countries. Moreover Pakistan government need to take certain actions, in order to promote and acknowledge Tourism in Pakistan, as doing so will not only benefit us financially but will also bring unity, compatibility and harmony among nations. Moreover government also need to encourage private sector to develop tourism-friendly environment which will result in financial stability.
Research methodology:
Most of the data obtained for this research will come secondary sources including book, internet, magazine etc but to increase the accuracy of information I will conduct primary research to validate my results from secondary data .
Tourism in Pakistan
Due to its diverse culture, people and landscape, Tourism is growing industry in Pakistan, even after considered as one of the most dangerous country in the world, According to British Magzine “The Economist”. In Pakistan there are number of varieties of attraction that ranges from the ruins of ancient civilization such as Mohenjo-Daro, Harappa and Taxila, to the Himalayan hill-stations, that attract those interested in field and winter sports. Moreover, Pakistan has several mountain peaks of height over 8,000 metres (26,250 ft), that attract adventurers and mountaineers from around the world, especially to K2. Many domestic and International tourist visit these areas most often in the month starting from Aprail to September. Tourism has become the source of income for local people.
In 2009, Pakistan was ranked 113 out of 130 countries to visit, According to the World Economic Forum’s Travel and Tourism Competitiveness Report (TTCR). Although due to Political instability, sucide attacks, religious conflict, kidnapping of foreigner and uncertainty in the country had badly affected the Tourism throughout the country, especially NWFP, which is currently renamed as Pakhtoonkhwa.
For decades, Ecotourism has become the significant part of the tourism business in Pakistan, As it has offered many tremendous experience along with the stunning mountains of NWFP, attracting number of tourists all over the world for hiking, skating, forest camping, climbing, and exploring the region’s natural parks and forests. Pakistan ecotourism destination is unforgettable for those who have ever visited it.
Especially, Swat, Hunza, Ayubia, Abbottabad, Murrree, Naran and Kaghan have yet been known as the ideal tourists spot for both summer and winter season. The snow-peaked mountains, the natural parks and the wildlife in the forests offered an thrilling experience especially for the one who are in search of adventure.
The natural beauty of these mountainous scenery have attracted number of tourists generating vital jobs for local people in the hospitality-related businesses. Moreover the Swat valley alone – known as the “Switzerland of the East” – has become the centre for 800 hotels. Over 40,000 local people Pakistan employed directly in hospitality.