Question

suppose that you are employed as a data mining consultant for car rental company. Describe how data mining can help the company by giving specific examples of how techniques, such as clustering, classification, association rule mining, and anomaly detection can be applied

Answer 1

Answer:

Ok.. We will take example of OLX car car company, who gives car on rent.

First clustering will help them to group the buyers according to their same requirements.

for eg there are 10 females whose age between 20 to 40 wants a red car, will be grouped in one group...

classification is used to predict class labels and testing the constructed model on test data and hence estimate the accuracy of the classification rules.

Eg ... take above eg of 10 females. we can predict that age-21 sal-40000 can buy car.... on basis of prediction.

and another one is age-18 sal- no salary... so company won't give a car to them.... on this basis they classify

Explanation:

hope it will help