Suppose the digby company expands to other markets with good designs, high awareness and easy accessibility, what strategy would they be implementing?
Answers
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If the digby company expands to other markets with good designs, high awareness and easy accessibility, they would be implementing broad differentiation.
It is a strategy designed to set up a business or a brand in different places. They create product and services for their consumers that are superior to their market competitors in the area. "
Strategy to be implemented:
If the Digby Company expands by providing the good designs, increased awareness will occur among the customers of the organization and under such circumstances, the organization will implement the strategy on differentiation which means production of a branded product at different places.
Digby is a company which offers the best software solutions to the IT companies so that they blossom in the future through offering branded services to its clients.