Suppose you are the marketing vice president of an insurance company, planning to design a new mediclaim policy for senior citizens, What information would you like to collect to perform this task and how will you collect such information? Discuss.
Answers
SOLUTION :
Information that would be collected by me as the marketing vice president of insurance company would include the following details :
(i) Name and age of the person.
(ii) Gender
(iii) Whether a person is suffering from any of the following :
Diabetes , Thyroid , increase cholesterol, any kind of heart problem, any kind of breathing problem, any kind original problem, any chronic disease/ illness.
(iv) Number of children and their age .
(v) Dependents in the family.
For this purpose , I would appoint investigators who would go door to door and collect information from the informants. This would ensure true, first hand information that can be collected in a systematic way.
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Answer:
SOLUTION :
Information that would be collected by me as the marketing vice president of insurance company would include the following details :
(i) Name and age of the person.
(ii) Gender
(iii) Whether a person is suffering from any of the following :
Diabetes , Thyroid , increase cholesterol, an