Question

term globalization was first introduced by​

Answer 1

Answer:

Theodore Levitt

The term 'globalization' had been used in its economic sense at least as early as 1981, and in other senses since at least as early as 1944. Theodore Levitt is credited with popularizing the term and bringing it into the mainstream business audience in the later half of the 1980s.

Answer 2

Answer:

Theodore Levitt

Theodore Levitt, a former professor at the Harvard Business School credited with coining the term "globalization" and with championing the undervalued role of marketing in defining what businesses should make and sell, died June 28 at his home in Belmont, Mass.