Question

The advertiser consider the area coverage while selecting the ___​

Answer 1

Answer:

Factors Affecting the Selection of Advertising Media Company Objectives. The biggest thing you need to consider when selecting your medium is the company's general and advertising objectives.

• The Nature of the Product.
• Potential Market.
• Credibility and Image of the Medium.
• Cost of the Medium.
• Classification of the Audience.
• Extent of Coverage.
• Reputation of the Medium.