The entry strategy used by zara into indian market: consider the market conditions and which are advantages to zara
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the competitive advantage Zara is pursuing is lower prices than his competitors with better speed and flexibility in getting the product to market. This is an advantage over gained over competitors by offering consumers greater value, by means of lower prices and cutting age fashion.
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The competitive advantage Zara is pursuing is lower prices than his competitors with better speed and flexibility in getting the product to market. This is an advantage over gained over competitors by offering consumers greater value, by means of lower prices and cutting age fashion.
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